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Wednesday, August 4, 2010

Top 5 viral marketing campaigns of all time!

Guitar (GuitarmasterPro.net)
This video shows viral marketing in its simplest form. Upload an amazing video clip of a guy playing the guitar, write a quick note saying that he learnt to play the guitar at GuitarMasterPro.net and hope some of the 45 million viewers want to learn to play too.




Dynamite surfing (Quicksilver).
With a reputed 10 million page views in the first few months of launch this viral advert for Quicksilver took the web by storm and did more to promote the brand than all their other advertising combined.




Do the test (Transport for Londen).
This video has made the list purely because it has seen so many page views in a very short time. In just 3 months over 3.7 million people have viewed the video making it one of the top campaigns of 2008.




Stolen Nascar (Taxbrain.com).
Promoting a website about tax is pretty difficult so the marketers behind this stunt decided to get creative.

They staged the theft of a Nascar with their website address on the site and managed to get over $1 million woth of TV exposure totally free within just a few days.




Gorilla advert (Cadbuty's)
Another recent example of how an amazing advert can get millions more views thanks to the web comes in the form of a gorilla playing the drums for Cadbury’s.

Absolutely fantastic.

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